Yankee Doodle Dandy

Since I've been reading about World War II fashions in the Forties Fashion book I mentioned in the previous post, I took another look at a couple of the patriotic fashion illustrations in my collection that I'd like to share with you.  Both of these were in a 1940s edition of Vogue USA.

Patriotic Fashion Illustration by Rene Bouet-Willaumez RBW
Vogue USA
February 1940
Etsy Listing #70376724

Holeproof Hosiery

Vogue USA

February 1940

Etsy Listing #70374079

 

 

What's featured in my Etsy shop this week?

These are the four vintage ads I've chosen to feature in my etsy shop this week.  I decided to go with a "blue" theme:

 Hardy Amies Blue & White Striped Cotton Evening Dress

Harpers Bazaar UK

March 1947

Etsy Listing #72786157

Sir Edwin Hardy Amies,(17 July 1909 - 5 March 2003), was a British fashion designer, best known for being the dress designer for HM Queen Elizabeth II.   

In 1946 he established his own couture fashion house business, Hardy Amies Ltd, after buying the bombed out shell of a house that was №14 Savile Row. Although Savile Row is the home of English bespoke tailoring, the Hardy Amies brand developed to become known for its classic and beautifully tailored clothes for both men and women.  

 Simon Massey Coat Dress

Harpers Bazaar UK

September 1947

Etsy Listing #72785599

 Wetherall Waterproof Fine Woollen Coat

Harpers Bazaar UK

January 1949

Etsy Listing #72769794

 Edwards & Holms Black High Heel Shoes

Harpers Bazaar UK

August 1948

Etsy Listing #72785007

Stop by the shop and check out the 150+ ads I've listed so far this long holiday weekend!  And, there's even more to come the next couple of days.